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Have a FER-tastic Fall!

After the July fireworks, HVAC contractors went back to work with a new standard in place. The Department of Energy’s FER (Fan Energy Rating) standard went into effect on July 3^rd.

So how will you market these higher priced products to homeowners who are already gripping about system costs?

You get out ahead of it!

How do you do that? You educate.

Education is how you differentiate yourself from the pack.

And the FER standard gives you a golden opportunity to enlighten your customers on what this new Federal law means to them in terms of efficiency. … Read On!

Win a Free HVAC Marketing Consultation and Marketing Plan!

Facebook Contest Like EB&L Marketing page

Win a Free HVAC Marketing Consultation and Marketing Plan!

It’s the perfect time of year to get your HVAC company’s marketing plan together–and EB&L wants to help! Enter our drawing for a Free Marketing Consultation and Marketing Plan. (A $700 value!)

All you have to do is “Like” our Facebook business page to be entered. That’s it!! Super easy, right?

Click here and Like EB&L: https://www.facebook.com/eblmarketing/

When you Like our page, you are automatically entered into the drawing for a Free Marketing Consultation. The drawing will be held at the end of June, so make sure you don’t miss out on this opportunity.… Read On!

Elaina (Burdick) Wellstead is the President of EB&L Marketing, a full service HVAC marketing firm. Elaina grew up around HVAC and recognized that residential contractors – with their limited time and marketing training – needed help promoting their companies. This led her to open a marketing company that is 100 percent focused on HVAC. For more than 25 years, she has worked with manufacturers, distributors and local contractors to effectively market their businesses and grow their bottom line, by building their brand and avoiding common marketing missteps. EB&L provides marketing solutions for 1 man startups as well as large, multi-vehicle dealerships. But by far, educating contractors on appropriate ways to promote their companies is the part of her job she enjoys the most. You can contact her directly at elaina@ebandlmarketing.com.