HVAC MARKETING GUIDE FROM INDUSTRY LEADER
ELAINA (BURDICK) WELLSTEAD
You can fix a furnace with your hands tied behind your back, but marketing your HVAC company is a whole different skill set.
Marketing Schmarketing: How to Market Your HVAC Business provides step-by-step instructions on goal setting, branding, websites, online marketing and a host of other topics. The book is also full of tips and best practices on subjects like effective use of co-op dollars, online reviews and guerilla marketing.
And just to keep things interesting…
Along with the helpful marketing advice and her proven formula for building an actionable HVAC marketing plan, Elaina included some amusing stories from her two decades of travels to conferences and training events, in between chapters. (You might even recognize yourself! But don’t worry – the names have been changed to protect the innocent!)
Available on Amazon. Click here to order now.